About Us

Our vision is to create a cost-effective business organization that partners with development and private sector organizations and bridges the gaps between them. Its mission is to serve the national and international development agencies with private sector development consultancy, research services, implementation, human resource development and Monitoring & Evaluation (M&E) operations for various projects and programs. The core team of private sector development professionals with years of experience and expert associates in various fields is ideally positioned to deliver quality consultancy services and execution of projects.

The unique value proposition to our future client is that we offer optimum utilization of their time and money with quality consultancy and execution services with the key focus to clients’ satisfaction, always willing to go extra mile for them. Our marketing strategies are based on meeting the needs of existing and future clients. We do this by stressing on the internal leverage factors, using the business strength of the support organization and understanding the competitive environment. The key strategies are- revenue diversification, including service and industry specialization; fixed fee structure; marketing awareness training.

Our target clients are Major development partners that offers comprehensive development programs, particularly those who are working for private sector development and in Gender equity; i.e. Swisscontact, CARE, GTZ, UNDP, ADB, GOB, etc.; existing communication and research agencies who work with both private and development sector; i.e. IRAPL, Unisocial Limited, ACNeilsen Limited, etc.; existing national and international corporate who intend to implement different Corporate Social Responsibility (CSR) activities and also intend to give leverage to development initiatives by collaborating with the development practitioners; i.e. Unilever Bangladesh, Square Group of Companies, GrameenPhone Limited, etc.

The organization offers the best management practice through maintaining a qualified and motivated pool of employee. To ensure the quality of service the enterprise sticks to TQM principles. The organization has local offices in the projects area and dedicated staffs for the local offices for the timely implementation of the interventions. The organization is structured both in functional and authoritative manner which enables the employees to follow the management chain of command as well as the functional distribution of work. Rural Access hires the most efficient and qualified professionals for seamless operations of projects.

Our core team of market development professionals with years of experience and expert associates in various fields are ideally positioned to deliver quality consultancy and activation services.

Our local contacts throughout the country enable us to carry out field research and project implementation with efficient and cost-effective operations management. To ensure seamless execution of programs that adopt a private sector development approach, a core team of practitioners are charged with the responsibility of providing high standard services with full logistics and knowledge support. In order to ensure the most effective management of every project that is awarded to Rural Access, each member of the operation team has to go through extensive orientation and training to ensure delivery of concrete output as per the requirement of clients. It is significant to emphasize that we specialize in private sector development with a super goal set to reduce poverty in developing countries like Bangladesh.